Market Access
How to Choose the Best Location for International Market Access In North America
Are you looking to expand your market reach by developing an international operation in the U.S.? The growth potential of the North American market, due to the proximity of customers, can be a huge draw for international companies seeking growth opportunities. Both large and small companies launch U.S.-based outposts every year to gain a foothold within the North American marketplace.
Physical location in the U.S is key; it is essential to select a strategic location within the U.S. in order to develop key positioning to reach your target markets and streamline business operation efficiencies.
Your company will want to look for locations that allow easy access to hub locations, without submerging you into such aggressive economies. You can quickly get a unique advantage by selecting the right point for entry into the U.S.; make sure you choose a city with access to multiple markets.
Choosing a location in the southwest United States offers companies the ability to also do business in Mexico. The Mexican consumer market is one of five emerging markets ripe to provide some of the most exciting growth opportunities for consumer goods manufacturers. Also, the close proximity to low-cost manufacturing opportunities in Mexico provides economic benefits.
Why Choose Global Advantage?
Global Advantage helps international companies to enter the North American marketplace and domestic companies to reach global markets. The program offers a competitive environment to develop ideas and produce products.
Located in Tucson, Arizona, Global Advantage provides access to major US markets - California, Colorado, Texas, and Mexico – with a network of air, rail and roads connecting all points. The region creates a trade corridor encompassing 34 million people within a 500-mile radius. Fifty-five million people live within a 1,000-mile radius. The strategic location of Tucson allows companies to access their target markets while avoiding the drawbacks that come with bigger cities.
Global Advantage is an innovative partnership that leverages the benefits and assets of the Arizona-Sonora region. It not only leverages the strengths of both states as a region by showcasing their combined technology and manufacturing capabilities, but also provides solutions for companies seeking market entry into North America with a robust environment in which to develop their ideas, produce their goods, and take advantage of local and regional logistics. The globally competitive business environment offers lower-cost NAFTA-based manufacturing, established freight and distribution channels to expand market reach, governmental incentives, and increased productivity with a ready and talented workforce.
Through the Global Advantage initiative, companies can conduct advanced research and development at the leading edge facilities of the UA Tech Park then connect to high-tech manufacturing, supply chain integration and other value-added services in nearby Sonora through the Park’s partnership with The Offshore Group.
